The culture of Saturday brunches in South Africa has seen a significant surge in popularity going back 5-6 years ago. But what’s driving this trend, and who’s been leading and inspiring this ritual? Undisputedly Brutal Fruit Spritzer. Inspired by and coined by Brutal Fruit.
Well exiting news … After the resounding success of the brand’s first instalment last year, the Brutal Fruit Spritzer Saturday Brunches are making a triumphant return, promising to be bigger and better than ever before! Mark your calendars for April 13th at the magnificent Cabo Beach Club in Cape Town, and get ready to conclude the series in blockbuster fashion at the scenic Idle Wilds Country Estate on April 27th.
Last year’s brunches were met with widespread fanfare, quickly becoming a staple in many people’s calendars as a cultural moment to connect, celebrate, and be inspired. With this new series, the brand is bringing back Saturday Brunches to even more people, creating more iconic memories, and fostering a sense of inclusivity, togetherness, and familial embrace. With an incredible line-up featuring performances from the likes of Simmy, Langa Mavuso, Daliwonga, and Dlala Thukzin, along with scrumptious brunch experiences, specially crafted Brutal Fruit spritzer cocktails, and picturesque locations.,
This year, we’re turning things up a notch with more experiential activities planned to enhance the vibe and take the energy to a new level. Fashion trends will be at the forefront once again, as attendees embrace their unique styles, With performances from the likes of DBN Gogo, Manana and Courtnae Paul, we can truly expect a memorable extravaganza for the books. So, get ready for an unforgettable summer experience! Stay tuned for exciting updates and surprises as we prepare to make this summer truly unforgettable.
With the growing desire among South African women to transform brunch into a cultural experience, call it a ritual filled with deliberate intension of fashion choices, choice of venues, who to brunch with? what to talk about? has become a real cultural day in women’s calendars. Brunch is more than just a meal. South African women have embraced this ritual wholeheartedly, infusing it with their unique sense of style and sophistication and we love it.
We would love for us together to unpack this growing trend, speak to the what’s and how’s which make this day a what started out as #SpritzerSaturday #YouBelong #BrutalFruitSptritzer such a success. Let’s unpack the fact that It drives feet into restaurants, it inspires restaurateurs to design brunch menu’s, women who host at home grazing menus, food pairings and more than anything it’s about besties getting together after a long week and connecting over their favourite BF spritzer.
